
About Course
The Diploma in Marketing Management is a specialized program designed to provide students with a solid foundation in the principles and practices of marketing. This comprehensive diploma covers key aspects of marketing, including market research, consumer behavior, advertising, and digital marketing. Students gain practical skills in developing marketing strategies, creating compelling campaigns, and understanding the dynamics of the contemporary business landscape. The program is crafted to meet the evolving demands of the marketing industry, ensuring that graduates are well-prepared for entry-level positions in marketing, advertising, public relations, and related fields. With a focus on both theoretical knowledge and practical application, this diploma equips individuals with the essential tools to navigate and succeed in the dynamic world of marketing.
LEVEL 01 (DIPLOMA)
Course Code | Course Unit | Status | Credit |
BBM 1401 | Marketing Management | Compulsory | 5 |
BBM 1402 | Principles of Management | Compulsory | 5 |
BBM 1403 | Sales Management | Compulsory | 5 |
BBM 1404 | Business Communication 1 | Compulsory | 5 |
BBM 1405 | Consumer Behavior Analysis | Compulsory | 5 |
BBM 1406 | Brand Management | Compulsory | 5 |
BBM 1407 | Digital Marketing | Compulsory | 5 |
BBM 1408 | Customer Relationship Management | Compulsory | 5 |
Payment Details
Duration | 12 Months |
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Total Diploma Fee | 62,000 LKR |
Discount | 20,000 LKR |
Your Diploma Fee | 42,000 LKR |